Destinations

Why choose FlorenceTown?

Authenticity

Our commitment for our tours and experiences is to offer the highest level of authenticity while respecting the local environment, the art and the culture, the traditions, the artisans..

Innovation

Italian Leader for Cooking classes with 3 cooking schools in Italy Italian Leader for Experiential tourism: First company to offer Vespa tours, Bike tours, Boat Tours

Very High Quality

Small groups and private tours for a very high quality experience Every Driver, Guide, Tour Leader, Chef has licensed and professional knowledge…


100% MADE IN ITALY: WE’RE ITALIAN FROM A TO Z
HIGH QUALITY SMALL GROUPSPRIVATE TRAVEL & EVENTS DEPT& PRIVATE TOURS IN ITALY
PRIVATE TRAVEL & EVENTS DEPT
ITALIAN LEADER IN EXPERIENTIAL TOURISM
A QUALIFIED CREW OF SELECT LICENSED LOCAL PROS
BE SAFE AND SOUND: FULL INSURANCE COVERAGE, HEALTH AND HYGIENE
ITALY’s LEADER IN EXPERIENTIAL TOURISM
24/7 CUSTOMER SERVICE

Italian beauty is too great to fit in one city:

Florencetown is going national and is becoming Towns of Italy!

View more

Long-standing expertise and creativity, deep knowledge of our destinations and, above all, 100% reliability.
That's what Florencetown is all about.
Specialized in creating and managing regularly scheduled small-group tours, hands-on activities and visits and designing special experiences and events, Florencetown offers a genuine insider's view of Italy and unfailingly delivers seamless logistics, five-star service, meticulous undivided attention to each and every guest and trustworthiness, at all times.

Bespoke Itineraries
and tours

Not your “usual” tour company. Thanks to a brilliant team of highly skilled pros Florencetown creates, and flawlessly delivers, tailor-made experiences, special-interest itineraries, customized vacations and outstanding exclusive events

View more
sustainability

Committed to Quality Tourism and Sustainable Impact


Promoting our territory, safeguarding its heritage and traditions, and actively contributing to sustainable tourism. Our inbred mission drives us to earnestly cooperate with local operators and authorities to support environment-friendly and culture-conscious travel in Italy.

View more

Partnerships & Awards

Long-established expertise, rewarding partnerships with prestigious international networks and robust relationships with the Italian institutions. Hard work, high standards and passion for authentic Italian hospitality make Florencetown a preeminent tour operator internationally renowned for skill, expertise and the highest quality

virtuoso
bureau
fiavet
city of Florence
ETOA

As seen on

time out
rick
travel channel
lonely planet
ryanair
corriere della sera

Dive into the Italian Experience!
Sign up to enjoy 10% off your next tours and receive exclusive promotions and essential tips for your Italian trip.